About Wink
Honesty, integrity, and service.
That’s the founder’s pledge, verbatim — and the reason this company communicates the way it does.
A car guy who reads customs forms.
Wink founder Mark Dweck spent more than forty years as an importer producing for large consumer brands — and a lifetime as a classic-car collector from Brooklyn. Wink is those two things combined: a genuine affection for small, friendly machines, and the unglamorous competence to bring one to America properly.
Properly means the boring parts: federal LSV compliance, a real 17-digit VIN and certificate of origin on every vehicle, a written warranty, and a service answer — Sprout Service — that works in every town with a mechanic. No dealer network, no markup theater. You buy the vehicle, it arrives at your door, your local shop keeps it running.
The pledge, in full
“Honesty, Integrity, and Service. … We pledge to always offer the finest product at the fairest price. … We believe that everyone we deal with is intelligent, and they will be treated as such. Our job is to dispense realistic honest information. We will never hammer customers for orders. Wink will not promote using balloons, unrealistic crazy come on offers, no high-pressure sales. … Please contact me personally if we ever offend, exaggerate, or misrepresent.”
In practice
We publish both sides.
A pledge is only interesting where it costs something. Ours shows up in the details.
- Our safety page says out loud that the Mark3 is not crash-tested and has no airbags — alongside what it does have. Read the ledger →
- No countdown timers, no “only 2 left,” no invented urgency. Ever.
- And yes — we’re headquartered in New York, a state that doesn’t yet allow LSVs on its public roads. We tell you that, too.
The facts
Small company, real paperwork.
Founded and led by
Mark Dweck, a Brooklyn classic-car collector with 40+ years in importing
Headquarters
155 West 68th Street, New York, NY
Federal status
NHTSA-listed manufacturer (MID #23434); every Mark3 carries a 17-digit VIN and MCO
How we sell
Directly, online — no dealers, free delivery in the 48 contiguous states
The Wink Mark3 is a federally classified Low-Speed Vehicle. Street legal in most states on roads posted 35 mph or less. Not street legal on public roads in New York. Some states restrict or do not permit LSVs — always check your state and local laws.